Most of this section amounts to my responsibility for the creative direction of the visual system for these experiences. An amazing events design team—led by Jana Linnell, with senior designer Mike Vanderlinden, and designers Cam Carter and Cindy Holtom—created incredible atmospheres and in-person experiences. I learned a lot about environmental and large-scale design, as well as way finding and experiential design from these awesome creatives.

Stampin’ Up! Convention 2013 — 25th Anniversary “Be the Difference”

Senior Designer: Cindy Holtom / Design Manager: Jana Linnell / Creative Director: Jordan Tregeagle

Stampin’ Up! Convention 2012 — “i am”

Senior Designer: Mike Vanderlinden / Designer: Cam Carter / Design Manager: Jana Linnell / Creative Director: Jordan Tregeagle

Stampin’ Up! Leadership Event 2012 — “My Way”

I designed the “My Way” logo as a corporate branded theme for 2012, and it was incorporated into the look and feel for Stampin’ Up!’s Leadership event. Senior Designer: Mike Vanderlinden / Designer: Cam Carter / Design Manager: Jana Linnell / Creative Director: Jordan Tregeagle

Stampin’ Up! Leadership Event 2013 — 25th Anniversary “Making a Difference for 25 Years”

Senior Designer: Mike Vanderlinden / Design Manager: Jana Linnell / Creative Director: Jordan Tregeagle

Apostrophe S Event Booth

I designed and creative directed trade show booth creation and adaptation for each show. Haylee (Larson) Ream also designed and worked on elements for the booth experience.